How Can You Turn Sales and Revenue into a Powerful Partnership?

The relationship between sales and revenue has the potential to be one of the most powerful in hospitality - but we all know that in reality, it doesn’t always work as well as it should.

Michelle Rex, Director of Revenue Services at Cameron Ventures

In this episode, I speak to Michelle Rex, Director of Revenue Services at Cameron Ventures, about how hotels can turn that partnership into a true commercial powerhouse.

Together, we explore:

• Why sales and revenue teams often struggle to stay aligned

• What great collaboration really looks like

• How shared goals, KPIs, and communication can unlock profit

• The role of data and technology in building trust

• And real success stories where teamwork delivered measurable results

So grab a coffee, get comfy, and let’s dive in.