What happens when great revenue management meets great marketing?

In this episode of Revenue Rocks, Adrienne chats with Phil Scott, Managing Director of the luxury 5 star hotel, Links House in Scotland, and Craig Burns, Director at Huckleberry Digital Agency, to explore how one hotel transformed its commercial strategy through genuine collaboration.

From seasonality challenges to smarter pricing, clearer forecasting, and marketing that actually reflects guest demand, this is a brilliant example of what’s possible when teams stop working in silos and start building strategy together.  

If you’ve ever wondered what great revenue management looks like when it meets great marketing, this is the episode to listen to!